CRM Manager jobs in Israel

Description Join an exciting and dynamic gaming startup on a mission to create innovative and captivating gaming experiences that engage and thrill players everywhere. We’re looking for an ambitious, talented and experienced CRM Manager to join our team. This is a unique opportunity to contribute to a rapidly growing gaming company and make a significant impact on the industry. Responsibilities • Develop and execute multi-channel CRM campaigns to engage players across Email, Push notifications, and other relevant channels. • Design and implement personalized customer journeys that effectively communicate with players at different stages of the player lifecycle, supporting overall business goals. • Collaborate with cross-functional teams, including Product, Monetization, Design, Operations and Analytics, create and execute impactful campaigns. • Measure, monitor, and analyze the performance of CRM campaigns and customer journeys, incorporating A/B testing and working closely with the data team to derive actionable insights and optimize strategies. • Oversee the creation of creative assets, from writing compelling copy to partnering with the art team on visual elements, ensuring a cohesive and engaging message. • Stay current with industry trends, emerging standards, and competitor strategies to continuously refine and innovate our CRM approach. Requirements • 1–2 years of proven experience in CRM Marketing, preferably within the gaming or entertainment industry. • Strong communication and collaboration skills. • High proficiency in English, both written and verbal. • Strategic thinker with a creative mindset and an ability to translate business goals into effective marketing strategies. • Self-starter and quick learner with the ability to work independently. • Excellent interpersonal and communication skills. • Data-driven and analytical, comfortable working with numbers, reports, and campaign performance metrics. • Highly organized with strong project management skills and the ability to handle multiple campaigns simultaneously.

Description We are looking for an experienced CRM leader to own and drive the organization's Salesforce ecosystem while overseeing key customer-facing digital platforms and integrations. The primary focus of this role is the strategic ownership, governance, and continuous evolution of Salesforce (Sales Cloud & Service Cloud), ensuring alignment between business objectives, customer processes, and technology solutions. In addition, the role will oversee digital platforms that support customer engagement, eCommerce, websites, and digital customer journeys. The position serves as a key bridge between Sales, Customer Service, Marketing, Operations, IT, and external technology partners, driving scalable business processes, platform adoption, and operational excellence across the organization. Key Responsibilities CRM (70%-80%) • Own and lead the Salesforce platform (Sales Cloud & Service Cloud). • Define and execute the CRM roadmap aligned with business strategy. • Lead CRM Projects & implementation, governance, release management, integrations, data quality and user adoption. • Manage Salesforce administrators, developers, analysts and external partners. • Drive business process optimization across Sales, Service and Customer Experience functions. • Manage integrations between Salesforce, ERP systems and other enterprise applications. • Partner with business leaders to translate business needs into scalable CRM solutions. Digital Platforms (20%-30%) • Oversee customer-facing digital platforms including websites, customer portals and eCommerce solutions. • Support digital initiatives related to Shopify, WordPress and similar platforms. • Drive integration between CRM, digital platforms and marketing technologies. • Improve customer journeys, lead generation flows and digital engagement processes. • Support digital transformation initiatives across B2B and B2C customer touchpoints. Requirements • 7+ years of Salesforce experience. • 3+ years of leadership experience managing teams. • Salesforce Sales Cloud and Service Cloud ownership. • Experience leading CRM strategy, governance and roadmap. • Experience managing agile projects. • Experience managing integrations with ERP and enterprise systems. • Experience working in global organizations. • Strong stakeholder management across Sales, Service, Marketing and Operations. Advantage: • Salesforce Certifications (Administrator, Advanced Administrator, App Builder, Sales Cloud, Service Cloud, Architect). • Experience in manufacturing, industrial, medical device or telecommunications organizations. • Experience with Shopify, WordPress or eCommerce platforms. • Experience with SAP, Priority, Oracle or NetSuite. • Experience leading AI and automation initiatives.