Acente

About the Role As our Senior Direct-Response Copywriter, you will create high-performing copy across e-commerce acquisition funnels, including advertorials, sales pages, landing pages, VSLs, and upsells, with a strong focus on converting cold traffic into customers. This is a senior, hands-on role for an experienced DTC e-commerce copywriter who understands how to turn customer insights and creative angles into copy that drives measurable performance. You’ll work closely with Media Buying and Creative teams to develop, test, and iterate messaging based on what is actually working in market. What You’ll Own • Write high-converting advertorials and native-style content designed to engage and convert cold traffic without feeling like traditional advertising. • Own copy across direct-response e-commerce funnels, including landing pages, sales pages, product pages, upsells, and other key conversion touchpoints. • Write and iterate on video sales letters (VSLs) and long-form sales copy, developing compelling narratives, hooks, offers, and calls to action. • Turn customer research, market insights, and performance learnings into new messaging angles and copy concepts. • Approach every asset with a performance mindset, using conversion data and testing results to understand what works, identify opportunities, and continuously improve copy. • Partner closely with Media Buying and Creative teams to align messaging, angles, and offers with campaign performance and broader acquisition strategy. • Develop and test different hooks, angles, mechanisms, offers, and messaging frameworks, continuously building on winning concepts. • Use AI tools strategically to accelerate research, ideation, iteration, and production while maintaining strong judgment, originality, and writing quality. • As you grow into the role, contribute to raising the quality of copy across the team, providing thoughtful feedback and helping develop more junior copywriters. What you Bring • 5+ years of hands-on direct-response copywriting experience within e-commerce / DTC, with a strong portfolio demonstrating performance-focused work. • Proven experience writing advertorials, sales pages, landing pages, VSLs, and long-form direct-response copy. • Strong understanding of direct-response marketing and customer psychology, with the ability to turn insights into compelling hooks, angles, offers, and messaging. • A strong performance mindset, with experience using conversion data, testing, and market feedback to improve copy rather than evaluating work on writing quality alone. • Native or bilingual-level English, with the ability to write natural, persuasive, reader-first copy for English-speaking audiences. • Strong collaboration skills and experience working with Media Buyers, Creative teams, or other performance marketing partners. • Experience with health, wellness, supplements, lifestyle, subscription businesses, or scaling DTC brands is a strong plus. • The maturity and judgment to review other writers’ work, provide strong feedback, and potentially mentor more junior copywriters as the team grows.

About the Role As our Head of Payments, you will own payment performance end-to-end, with a strong focus on authorization rates, recurring payments, transaction routing, chargebacks, compliance, and payment costs. This is a highly hands-on role with a significant focus on the US payments ecosystem. You’ll work directly with payment data, PSPs, acquirers, and internal teams to identify opportunities, solve performance issues, and drive measurable improvements across the payment lifecycle. At Acentecom, we believe that a strong payments ecosystem is essential to creating seamless customer experiences and enabling sustainable growth. We’re looking for someone who understands the details behind payment performance and can turn that expertise into measurable business impact. What You’ll Own • Own and continuously improve front-end authorization rates, identifying decline patterns and opportunities to increase successful initial transactions. • Own and continuously improve recurring and subscription authorization rates, optimizing retries, dunning, timing, and recovery strategies to maximize successful rebills. • Own transaction routing and cascading, continuously optimizing how transactions are routed across the payments ecosystem to improve approval performance and resilience. • Own chargeback performance and card-network monitoring, including VAMP and other Visa and Mastercard requirements, ensuring risk metrics remain within healthy thresholds. • Drive payment cost optimization, understanding the economics behind processing and working directly with PSPs and acquirers to optimize pricing, fees, and commercial terms. • Use payment data to diagnose issues and identify opportunities, translating decline codes, authorization trends, dispute data, and provider performance into concrete actions. • Partner directly with PSPs, acquirers, card networks, and internal teams to resolve payment issues and continuously improve performance. What you Bring • Strong hands-on payments experience within high-volume e-commerce, subscription, DTC, or a similarly complex consumer business. • Deep experience with the US payments ecosystem, including payment processing, acquiring, authorization behavior, card networks, and recurring payments. • Proven ownership of initial and recurring authorization rates, with experience identifying and implementing changes that materially improve payment performance. • Strong hands-on experience with MIDs, PSPs, acquirers, transaction routing, cascading, retries, and dunning optimization. • Deep understanding of chargebacks, disputes, fraud, and card-network monitoring programs, including VAMP and Visa/Mastercard thresholds. • Strong commercial understanding of payments, including processing costs, pricing models, provider fees, and PSP/acquirer negotiations. • Strong analytical skills and the ability to work directly with payment data, dashboards, decline codes, approval trends, and dispute metrics to identify problems and drive solutions. • A highly proactive, ownership-driven approach. You’re comfortable getting into the details, solving problems directly, and taking accountability for payment performance rather than operating only at a strategic level. • Strong communication and cross-functional skills, with the ability to work effectively with Engineering, Finance, Customer Support, and external payment partners.

About the Role As our Senior E-Commerce Developer, you will own the front-end implementation of high-performing DTC e-commerce funnels. This is a highly hands-on role for someone who combines strong front-end development skills, DTC e-commerce experience, and an AI-first approach to development. You’ll build and customize customer journeys across advertorials, quizzes, sales pages, checkouts, upsells, and post-purchase experiences, turning prepared designs and business requirements into fast, reliable, conversion-focused experiences. You’ll work primarily with HTML, CSS, and JavaScript, using AI development tools to accelerate execution while maintaining strong technical judgment and quality standards. At Acentecom, we believe strong technical execution is about more than writing code. We’re looking for someone who can understand what needs to be built, choose an efficient approach, move quickly from design to production, and independently troubleshoot and improve their work. What You’ll Own • Own the development and ongoing optimization of DTC e-commerce funnels, implementing complete customer journeys from landing and sales pages through checkout, upsells, and post-purchase experiences. • Build and customize pages and flows, including checkout experiences, funnel pages, offers, upsells, and other components required to support conversion-focused customer journeys. • Translate Figma designs, copy, images, templates, and existing assets into responsive, production-ready front-end experiences using HTML, CSS, and JavaScript. • Build custom-coded quizzes and interactive funnel experiences when required, ensuring they integrate seamlessly into the broader customer journey. • Configure and support A/B tests and funnel experiments, implementing variations accurately and ensuring the underlying experience performs as intended. • Use AI coding tools as a core part of your development workflow, accelerating implementation, troubleshooting, iteration, and repetitive development tasks without compromising code quality. • Apply strong technical judgment to review, validate, troubleshoot, and modify AI-generated code, rather than relying on AI output without understanding how it works. • Own QA and implementation quality across your work, testing responsiveness, functionality, checkout behavior, funnel logic, and customer journeys before release. • Continuously identify opportunities to improve development speed, reusable templates, automation, and workflows, helping the team deliver high-quality experiences more efficiently. • Partner closely with other developers and cross-functional teams, taking ownership of your work and moving projects from requirements through successful production launch with minimal hand-holding. What You Bring • Strong hands-on experience with checkouts, including practical knowledge of configuring the platform, modifying checkout experiences, building or customizing funnel pages, and working with its core functionality. • Strong front-end development skills across HTML, CSS, and JavaScript, with experience building responsive, production-ready web experiences. • Hands-on experience building DTC/e-commerce funnels, with a strong understanding of customer journeys across landing pages, sales pages, quizzes, checkouts, upsells, and post-purchase experiences. • Ability to translate Figma designs and prepared creative assets into functional front-end pages quickly and accurately. • Strong experience using AI coding tools to accelerate front-end development, with the technical knowledge required to review, troubleshoot, modify, and validate AI-generated output. • A strong understanding of conversion-focused e-commerce development, with the ability to recognize implementation issues that could create friction or negatively impact the customer experience. • Experience implementing A/B tests and experimentation within e-commerce funnels. • A highly practical and autonomous approach. You can take a requirement, determine the right implementation path, solve problems independently, and deliver without requiring extensive technical direction. • A strong focus on speed and quality, using templates, automation, AI, and existing systems intelligently rather than rebuilding straightforward solutions manually. • Strong communication and collaboration skills, with the ability to work effectively

About the Role As our Creative Strategist, you will own creative performance from audience insight through concept development, testing, and optimization, turning consumer behavior and performance data into creative strategies that drive measurable growth. This is a highly hands-on, analytical role for someone who combines strong creative instincts with a deep understanding of direct-response marketing, customer psychology, and paid social performance. You’ll research audiences, develop new concepts and angles, analyze creative performance, and continuously identify opportunities to improve what we test and how we scale winning ideas. At Acentecom, we believe the strongest creative strategies start with a deep understanding of the customer and evolve through continuous experimentation. We’re looking for someone who can connect audience insights, creative thinking, and performance data to make better decisions and drive stronger results. What You’ll Own • Develop a deep understanding of audiences, customer psychology, and market behavior, identifying pain points, desires, objections, beliefs, and emotional drivers and translating them into actionable creative opportunities. • Build and continuously evolve a pipeline of creative concepts, hooks, angles, personas, messaging frameworks, and formats, ensuring ideas are grounded in audience insights and clear strategic hypotheses. • Own creative performance analysis across paid social, using metrics such as hook rate, hold rate, CTR, CPC, CPA, and ROAS to identify patterns, diagnose performance, and determine what to test next. • Build structured creative testing and experimentation frameworks, isolating variables across hooks, visuals, scripts, messaging, and personas to understand what drives performance. • Identify and scale winning creative patterns, systematically iterating on successful concepts while continuously introducing new hypotheses and testing opportunities. • Partner closely with Media Buying, CRO, Copywriting, Video Editing, and Creative teams to connect creative performance with the broader funnel and translate cross-functional insights into stronger advertising strategies. • Guide and support Video Editors, providing clear strategic direction and performance-based feedback around hooks, pacing, retention, engagement, and overall creative effectiveness. • Turn research, testing results, and performance data into clear recommendations and next actions, maintaining visibility into key learnings, market trends, competitor activity, and opportunities for growth. What You Bring • Deep understanding of direct-response marketing, customer psychology, consumer behavior, and paid social creative strategy. • Strong hands-on experience in e-commerce, ideally DTC e-commerce, within a high-volume, performance-driven environment. • Strong experience in Creative Strategy, Performance Marketing, Growth Marketing, or a related performance-driven creative role. • Hands-on experience analyzing Meta and paid social creative performance, with the ability to understand why creatives perform and translate that analysis into better concepts and testing decisions. • Strong analytical skills and comfort working with creative performance metrics, including hook rate, hold rate, CTR, CPC, CPA, and ROAS. • Experience developing creative concepts, hooks, angles, messaging, personas, and testing hypotheses based on audience research and performance insights. • Strong understanding of creative testing and experimentation, with experience building structured tests, interpreting results, and scaling winning concepts. • Familiarity with Meta Ads Manager, Triple Whale, or similar performance analytics platforms. • Experience collaborating closely with Media Buyers, CRO teams, Copywriters, Video Editors, and creative production teams. • A highly proactive and autonomous approach. You’re naturally curious, comfortable challenging assumptions, and able to move from research to hypothesis to execution without requiring detailed direction. • Strong communication and organizational skills, with the ability to manage multiple priorities, provide clear creative direction and feedback, and turn performance insights into actionable recommendations.